Customer Testimonial | ergonomicsdirect (Pty) Ltd
A testimonial is invaluable. It affirms and validates our work’s quality and enhances your credibility,
Top 5 Hard Learnt Business Lessons: Lesson 4 – To speak out or not? Does your business need to add its voice to social or pollical movements
All businesses need to be aware of market trends and perceptions to keep in touch with your consumer base. But what happens when your business values are not in line with where the market is going or when your business is not aware of current trending topics. Do you acknowledge, pushback or take-on these trends? […]
Top 5 Hard Learnt Business Lessons: Lesson 3 – Build your Business to be Sellable
Lofty idea or strategic goal? The latter! Speak to most business owners and the feeling of being trapped in their business will come up often. Feeling trapped in your business results in you constantly chasing daily tasks and not being able to rise above the noise and work on your business. So how do you […]
Customer Testimonial | African Roots Wines
At OptiGrowth we take most of our budget that we could have allocated to paid marketing – and instead put it back into the customers’ experience. This is key to how we develop referral customers and let them be our marketing. See the details of the Testimonial here: 2020-09 African Roots+Seven Sisters – OptiGrowth Testimonial […]
The Power of a Courtesy Call
In our experience – the Unscheduled, Unexpected and Unplanned (3 U’s) courtesy call is one of the most powerful ways to build customer relations in the modern era of business protocol, corporate governance, socio-economic and legislated environments.
Customer Testimonial | Pinocchio Creche
At OptiGrowth we take most of our budget that we could have allocated to paid marketing – and instead put it back into the customers’ experience. This is key to how we develop referral customers and let them be our marketing.
Apply a S.W.O.T. Analysis to your business and breathe easy
We have all heard of the S.W.O.T. Analysis, where you focus on 4 areas of your business in order to ascertain whether you are in a good position. In a nutshell, your STRENGTHS, your WEAKNESSES, your OPPORTUNITIES and your THREATS. This entails asking yourself a few pertinent questions, which will help you realise where your […]
Are you in control of your business climate?
We hear the groans and moans from other entrepreneurs, how they are struggling to get through the month, how their clients are causing them grief, and how they cannot find new business. While their stresses and worries are real, we always ask the question, “Are you in control of your business climate?” There are most […]
Are you training your business muscle?
If you have ever trained for anything, whether it be a run, a swim, a cycle or any form of endurance discipline, you will know that if you don’t put in the training, you won’t achieve your fitness goals. And, the journey will be that much tougher. Training your muscles to not only adapt to […]
How well do you know your clients?
KYC is a term pegged by the banking industry, whereby banks ensure they gather all the relevant information from their customers so that they can correctly identify and address them. Insurance companies and credit institutions are also applying the KYC methodology, some because they are governed to, and others, because it makes good business sense. […]